With over 23 years of global experience across the UAE, India, Singapore, Europe, and APAC, I’ve had the opportunity to lead large-scale transformation programs across aviation, government, financial services, consulting, and enterprise technology sectors. My journey has involved building and mentoring high-performing teams, delivering complex IT and operations projects, and scaling digital platforms across diverse geographies. From driving organizational change and implementing agile practices to enhancing customer experience and optimizing operational models, I’ve consistently focused on creating impact that’s measurable, sustainable, and people-centric.

ESSUMO is the culmination of that journey - a platform shaped by real-world challenges and built with a future-first mindset. I’m passionate about designing AI-powered ecosystems that simplify how professionals connect, collaborate, and grow. At ESSUMO, we are building solutions that blend ethical intelligence with intuitive design - empowering individuals and organizations to navigate the evolving world of work with confidence, agility, and purpose.

With over two decades of experience in the advertising and media industry, I’ve had the opportunity to lead and shape some of the most impactful campaigns across out-of-home (OOH) and digital OOH (DOOH) platforms in India. My journey spans diverse verticals - ranging from airport media and programmatic advertising to large-format branding and transit media - where I’ve consistently driven business growth, introduced impression-based models, and empowered hybrid sales teams to outperform in competitive markets. From steering multimillion-dollar portfolios to collaborating with leading agencies and platforms, I’ve always believed in data-driven creativity and partnerships rooted in value.

My focus has always been to create measurable media strategies that not only meet marketing objectives but also future-proof brand investments. At ESSUMO, I bring this lens of media innovation and client-centric thinking to help build technology ecosystems that are agile, transparent, and performance-oriented. Whether it’s shaping media intelligence, reimagining stakeholder engagement, or driving growth through smarter tools and platforms, I’m passionate about aligning insight with action - and helping organizations unlock their full branding potential in a connected world.